"True peace is not merely the absence of tension; it is the presence of justice." - Martin Luther King Jr.
About Piece PAC
Independent voters represent approximately 40-45% of the American electorate making them the largest, single voting block. Cross party voters (those who split tickets or vote for candidates from different parties represent an additional 15-20% of voters. This combines market of 55-65% of voters represents a substantial and underserved voting block.
-
Increasing voter dissatisfaction with traditional two-party options
Growing number of voters indentifying as independent
Rising demand for nuanced political analysis beyond partisan frameworks
Increased interest from campaigns in understanding swing voters
Media organizations seeking fresh perspectives on voter sentiment
-
Current political polling organizations primarily focus on parisan identification and likely voter screens that often exclude or inadequately capture independent and cross-party voter perspectives.
The Piece PAC will address a significant gap in political research by focusing specifically on independent and cross-party voters. A crucial but underserved demographic that increasingly determines electoral outcomes. With growing dissatisfaction with traditional political parties and increasing voter independence, the timing is optimal for an organization dedicated to understanding and amplifying these voices.
